{"id":720,"date":"2025-05-13T11:24:42","date_gmt":"2025-05-13T04:24:42","guid":{"rendered":"https:\/\/metric.vn\/insights\/?p=720"},"modified":"2025-05-13T11:24:42","modified_gmt":"2025-05-13T04:24:42","slug":"nuoc-hoa-quoc-te-san-pham-xa-xi-co-cho-dung-nhat-dinh-tren-san-tmdt","status":"publish","type":"post","link":"https:\/\/metric.vn\/insights\/nuoc-hoa-quoc-te-san-pham-xa-xi-co-cho-dung-nhat-dinh-tren-san-tmdt\/","title":{"rendered":"N\u01b0\u1edbc hoa qu\u1ed1c t\u1ebf \u2013 S\u1ea3n ph\u1ea9m xa x\u1ec9 c\u00f3 ch\u1ed7 \u0111\u1ee9ng nh\u1ea5t \u0111\u1ecbnh tr\u00ean s\u00e0n TM\u0110T"},"content":{"rendered":"<p><em><span style=\"font-weight: 400;\">Trong b\u1ed1i c\u1ea3nh ng\u01b0\u1eddi ti\u00eau d\u00f9ng Vi\u1ec7t ng\u00e0y c\u00e0ng quan t\u00e2m \u0111\u1ebfn tr\u1ea3i nghi\u1ec7m c\u00e1 nh\u00e2n v\u00e0 nhu c\u1ea7u l\u00e0m \u0111\u1eb9p, n\u01b0\u1edbc hoa nh\u1eadp kh\u1ea9u \u2013 \u0111\u1eb7c bi\u1ec7t l\u00e0 c\u00e1c th\u01b0\u01a1ng hi\u1ec7u qu\u1ed1c t\u1ebf \u0111\u00e3 tr\u1edf th\u00e0nh th\u1ecb tr\u01b0\u1eddng ngh\u00ecn t\u1ef7. C\u00e1c th\u01b0\u01a1ng hi\u1ec7u n\u01b0\u1edbc hoa c\u00f3 t\u00ean tu\u1ed5i l\u1ea7n l\u01b0\u1ee3t xu\u1ea5t hi\u1ec7n trong b\u1ea3ng x\u1ebfp h\u1ea1ng tr\u00ean s\u00e0n Th\u01b0\u01a1ng m\u1ea1i \u0110i\u1ec7n t\u1eed, trong \u0111\u00f3 ph\u1ea3i k\u1ec3 \u0111\u1ebfn nh\u1eefng c\u00e1i t\u00ean Gucci, Chanel, Dior, Armaf,&#8230;<\/span><\/em><\/p>\n<p><b>Th\u1ecb tr\u01b0\u1eddng n\u01b0\u1edbc hoa qu\u1ed1c t\u1ebf: \u0110\u1ecbnh h\u00ecnh v\u1edbi nhi\u1ec1u bi\u1ebfn \u0111\u1ed9ng<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Th\u1ecb tr\u01b0\u1eddng n\u01b0\u1edbc hoa qu\u1ed1c t\u1ebf \u0111\u1ea1t 1.600 t\u1ef7 trong n\u0103m 2024 v\u1edbi h\u01a1n 9 tri\u1ec7u l\u01b0\u1ee3t \u0111\u01b0\u1ee3c b\u00e1n ra, ghi nh\u1eadn s\u1ef1 gi\u1ea3m tr\u01b0\u1edfng h\u01a1n 30%. H\u01a1n 80% doanh s\u1ed1 c\u1ee7a nh\u00f3m h\u00e0ng n\u01b0\u1edbc hoa qu\u1ed1c t\u1ebf \u0111\u1ebfn t\u1eeb top 10% s\u1ea3n ph\u1ea9m, t\u01b0\u01a1ng \u0111\u01b0\u01a1ng v\u1edbi h\u01a1n 9 ngh\u00ecn s\u1ea3n ph\u1ea9m.\u00a0<\/span><\/p>\n<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-721 aligncenter\" src=\"https:\/\/i0.wp.com\/metric.vn\/insights\/wp-content\/uploads\/2025\/05\/z6596397549851_4914ebfe78572546159006cd750c7271.jpg?resize=300%2C230&#038;ssl=1\" alt=\"\" width=\"300\" height=\"230\" srcset=\"https:\/\/i0.wp.com\/metric.vn\/insights\/wp-content\/uploads\/2025\/05\/z6596397549851_4914ebfe78572546159006cd750c7271.jpg?resize=300%2C230&amp;ssl=1 300w, https:\/\/i0.wp.com\/metric.vn\/insights\/wp-content\/uploads\/2025\/05\/z6596397549851_4914ebfe78572546159006cd750c7271.jpg?resize=768%2C590&amp;ssl=1 768w, https:\/\/i0.wp.com\/metric.vn\/insights\/wp-content\/uploads\/2025\/05\/z6596397549851_4914ebfe78572546159006cd750c7271.jpg?w=904&amp;ssl=1 904w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Trong \u0111\u00f3, Armaf &#8211; th\u01b0\u01a1ng hi\u1ec7u n\u01b0\u1edbc hoa \u0111\u1ebfn t\u1eeb C\u00e1c Ti\u1ec3u V\u01b0\u01a1ng qu\u1ed1c \u1ea2 R\u1eadp \u0111\u00e3 v\u01b0\u1ee3t qua c\u00e1c t\u00ean tu\u1ed5i th\u1ebf gi\u1edbi \u0111\u1ec3 v\u01b0\u01a1n l\u00ean top 1 b\u00e1n ch\u1ea1y trong nh\u00f3m h\u00e0ng n\u01b0\u1edbc hoa qu\u1ed1c t\u1ebf (nh\u1eadp kh\u1ea9u) ch\u00ednh h\u00e3ng tr\u00ean s\u00e0n TM\u0110T n\u0103m 2024, theo kh\u1ea3o s\u00e1t t\u1eeb Nghi\u00ean c\u1ee9u Kh\u1ea3o s\u00e1t th\u1ee9 h\u1ea1ng \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n b\u1edfi Metric.\u00a0<\/span><\/p>\n<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-722 aligncenter\" src=\"https:\/\/i0.wp.com\/metric.vn\/insights\/wp-content\/uploads\/2025\/05\/2.jpg?resize=300%2C194&#038;ssl=1\" alt=\"\" width=\"300\" height=\"194\" srcset=\"https:\/\/i0.wp.com\/metric.vn\/insights\/wp-content\/uploads\/2025\/05\/2.jpg?resize=300%2C194&amp;ssl=1 300w, https:\/\/i0.wp.com\/metric.vn\/insights\/wp-content\/uploads\/2025\/05\/2.jpg?resize=768%2C496&amp;ssl=1 768w, https:\/\/i0.wp.com\/metric.vn\/insights\/wp-content\/uploads\/2025\/05\/2.jpg?w=904&amp;ssl=1 904w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Ng\u01b0\u1eddi ti\u00eau d\u00f9ng t\u00ecm ki\u1ebfm n\u01b0\u1edbc hoa tr\u00ean s\u00e0n TM\u0110T th\u00f4ng qua ngu\u1ed3n g\u1ed1c xu\u1ea5t x\u1ee9, k\u00edch c\u1ee1 v\u00e0 th\u01b0\u01a1ng hi\u1ec7u. C\u00e1c s\u1ea3n ph\u1ea9m ch\u00ednh h\u00e3ng ng\u00e0y c\u00e0ng \u0111\u01b0\u1ee3c \u01b0a chu\u1ed9ng.\u00a0<\/span><\/p>\n<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-723 aligncenter\" src=\"https:\/\/i0.wp.com\/metric.vn\/insights\/wp-content\/uploads\/2025\/05\/3.jpg?resize=300%2C94&#038;ssl=1\" alt=\"\" width=\"300\" height=\"94\" srcset=\"https:\/\/i0.wp.com\/metric.vn\/insights\/wp-content\/uploads\/2025\/05\/3.jpg?resize=300%2C94&amp;ssl=1 300w, https:\/\/i0.wp.com\/metric.vn\/insights\/wp-content\/uploads\/2025\/05\/3.jpg?resize=768%2C240&amp;ssl=1 768w, https:\/\/i0.wp.com\/metric.vn\/insights\/wp-content\/uploads\/2025\/05\/3.jpg?w=904&amp;ssl=1 904w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">D\u00f9 ghi nh\u1eadn nh\u1eefng con s\u1ed1 \u1ea5n t\u01b0\u1ee3ng\u00a0 v\u1ec1 doanh thu v\u00e0 s\u1ed1 l\u01b0\u1ee3ng \u0111\u01a1n h\u00e0ng, nh\u01b0ng ng\u00e0nh h\u00e0ng n\u00e0y v\u1eabn ti\u1ec1m \u1ea9n nhi\u1ec1u th\u00e1ch th\u1ee9c \u2013 \u0111\u1eb7c bi\u1ec7t l\u00e0 v\u1ec1 ni\u1ec1m tin v\u00e0o ngu\u1ed3n g\u1ed1c s\u1ea3n ph\u1ea9m. Trong cu\u1ed9c \u0111ua h\u01b0\u01a1ng th\u01a1m, s\u1ef1 v\u01b0\u01a1n l\u00ean top 1 c\u1ee7a Armaf nh\u01b0 m\u1ed9t l\u1eddi kh\u1eb3ng \u0111\u1ecbnh v\u1ecb tr\u00ed c\u1ee7a n\u01b0\u1edbc hoa t\u1edbi t\u1eeb Trung \u0110\u00f4ng n\u00e0y.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Trong b\u1ed1i c\u1ea3nh ng\u01b0\u1eddi ti\u00eau d\u00f9ng Vi\u1ec7t ng\u00e0y c\u00e0ng quan t\u00e2m \u0111\u1ebfn tr\u1ea3i nghi\u1ec7m c\u00e1 nh\u00e2n v\u00e0 nhu c\u1ea7u l\u00e0m \u0111\u1eb9p, n\u01b0\u1edbc hoa nh\u1eadp kh\u1ea9u \u2013&#46;&#46;&#46;<\/p>\n","protected":false},"author":4,"featured_media":724,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1,3],"tags":[],"class_list":["post-720","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ecom-market-research","category-metric"],"aioseo_notices":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>N\u01b0\u1edbc hoa qu\u1ed1c t\u1ebf \u2013 S\u1ea3n ph\u1ea9m xa x\u1ec9 c\u00f3 ch\u1ed7 \u0111\u1ee9ng nh\u1ea5t \u0111\u1ecbnh tr\u00ean s\u00e0n TM\u0110T - Metric Insights<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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