{"id":1773,"date":"2026-11-04T17:28:16","date_gmt":"2026-11-04T10:28:16","guid":{"rendered":"https:\/\/metric.vn\/insights\/?p=1773"},"modified":"2026-11-04T17:28:16","modified_gmt":"2026-11-04T10:28:16","slug":"shop-mall-chiem-gan-37-doanh-so-samung-ap-sat-apple","status":"publish","type":"post","link":"https:\/\/metric.vn\/insights\/shop-mall-chiem-gan-37-doanh-so-samung-ap-sat-apple\/","title":{"rendered":"B\u1ea3n tin E-com 05\/11: Shop Mall chi\u1ebfm g\u1ea7n 37% doanh s\u1ed1, Samsung \u00e1p s\u00e1t Apple tr\u00ean s\u00e0n TM\u0110T"},"content":{"rendered":"<p>Th\u1ecb tr\u01b0\u1eddng TM\u0110T Vi\u1ec7t Nam ti\u1ebfp t\u1ee5c ghi nh\u1eadn nhi\u1ec1u chuy\u1ec3n \u0111\u1ed9ng \u0111\u00e1ng ch\u00fa \u00fd trong qu\u00fd III\/2026. Cu\u1ed9c \u0111ua gi\u1eefa Shopee v\u00e0 TikTok Shop ng\u00e0y c\u00e0ng s\u00edt sao, gian h\u00e0ng ch\u00ednh h\u00e3ng gia t\u0103ng s\u1ee9c \u1ea3nh h\u01b0\u1edfng, trong khi ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u00f3 xu h\u01b0\u1edbng chi ti\u00eau nhi\u1ec1u h\u01a1n cho m\u1ed7i s\u1ea3n ph\u1ea9m. C\u00f9ng Metric \u0111i\u1ec3m qua 5 tin t\u1ee9c E-commerce n\u1ed5i b\u1eadt tu\u1ea7n qua:<\/p>\n<table style=\"border-collapse: collapse; width: 100%; height: 1796px;\">\n<tbody>\n<tr style=\"height: 319px;\">\n<td style=\"width: 56.7126%; height: 319px;\"><span style=\"font-size: 18pt;\"><b>1. Shop Mall ch\u1ec9 chi\u1ebfm 3,54% gian h\u00e0ng nh\u01b0ng \u0111\u00f3ng g\u00f3p 36,8% doanh s\u1ed1 tr\u00ean Shopee v\u00e0 TikTok Shop<br \/>\n<\/b><\/span><\/p>\n<p><span style=\"font-weight: 400;\">Theo d\u1eef li\u1ec7u Metric, trong qu\u00fd III\/2026, gian h\u00e0ng ch\u00ednh h\u00e3ng (Shop Mall) ch\u1ec9 chi\u1ebfm 3,54% t\u1ed5ng s\u1ed1 gian h\u00e0ng c\u00f3 ph\u00e1t sinh \u0111\u01a1n tr\u00ean Shopee v\u00e0 TikTok Shop nh\u01b0ng \u0111\u00f3ng g\u00f3p t\u1edbi 36,8% doanh s\u1ed1. \u0110\u00e1ng ch\u00fa \u00fd, doanh s\u1ed1 Shop Mall tr\u00ean TikTok Shop t\u0103ng 64,9%, trong khi Shopee t\u0103ng 43,1% so v\u1edbi c\u00f9ng k\u1ef3.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">D\u00f2ng ti\u1ec1n \u0111ang c\u00f3 xu h\u01b0\u1edbng t\u1eadp trung v\u00e0o c\u00e1c nh\u00e0 b\u00e1n c\u00f3 th\u01b0\u01a1ng hi\u1ec7u v\u00e0 n\u0103ng l\u1ef1c v\u1eadn h\u00e0nh t\u1ed1t. \u0110i\u1ec1u n\u00e0y cho th\u1ea5y uy t\u00edn th\u01b0\u01a1ng hi\u1ec7u v\u00e0 kh\u1ea3 n\u0103ng x\u00e2y d\u1ef1ng ni\u1ec1m tin ng\u00e0y c\u00e0ng tr\u1edf th\u00e0nh y\u1ebfu t\u1ed1 quan tr\u1ecdng trong c\u1ea1nh tranh tr\u00ean s\u00e0n.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\ud83d\udc49 <\/span><a href=\"https:\/\/kienthuc.net.vn\/thuong-mai-dien-tu-viet-nam-phan-hoa-manh-khi-hang-chinh-hang-chiem-uu-the-post1643037.html\"><span style=\"font-weight: 400;\">\u0110\u1ecdc th\u00eam<\/span><\/a><\/p>\n<p><i><span style=\"font-weight: 400;\">Theo Tri th\u1ee9c &amp; Cu\u1ed9c s\u1ed1ng<\/span><\/i><\/td>\n<td style=\"width: 43.2874%; height: 319px;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1778\" src=\"https:\/\/metric.vn\/insights\/wp-content\/uploads\/2026\/11\/screenshot-2026-11-02-at-102836.avif\" alt=\"\" width=\"2000\" height=\"1328\" \/><\/td>\n<\/tr>\n<tr style=\"height: 309px;\">\n<td style=\"width: 56.7126%; height: 309px;\"><span style=\"font-size: 18pt;\"><strong>2. Samsung t\u0103ng tr\u01b0\u1edfng g\u1ea7n 99%, r\u00fat ng\u1eafn kho\u1ea3ng c\u00e1ch v\u1edbi Apple tr\u00ean s\u00e0n TM\u0110T<br \/>\n<\/strong><\/span><\/p>\n<p><span style=\"font-weight: 400;\">Trong qu\u00fd III\/2026, Apple ti\u1ebfp t\u1ee5c d\u1eabn \u0111\u1ea7u doanh s\u1ed1 th\u01b0\u01a1ng hi\u1ec7u tr\u00ean 4 s\u00e0n v\u1edbi 1.923 t\u1ef7 \u0111\u1ed3ng, nh\u01b0ng gi\u1ea3m 23,35% so v\u1edbi c\u00f9ng k\u1ef3. Trong khi \u0111\u00f3, Samsung \u0111\u1ea1t 1.631 t\u1ef7 \u0111\u1ed3ng, t\u0103ng 98,7%, \u0111\u01b0a kho\u1ea3ng c\u00e1ch doanh s\u1ed1 gi\u1eefa hai th\u01b0\u01a1ng hi\u1ec7u t\u1eeb kho\u1ea3ng 1.690 t\u1ef7 \u0111\u1ed3ng xu\u1ed1ng c\u00f2n 290 t\u1ef7 \u0111\u1ed3ng.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0110\u00e1ng ch\u00fa \u00fd, Vinamilk v\u01b0\u01a1n l\u00ean v\u1ecb tr\u00ed th\u1ee9 ba v\u1edbi 954 t\u1ef7 \u0111\u1ed3ng, t\u0103ng 225,86%, v\u01b0\u1ee3t Xiaomi. Di\u1ec5n bi\u1ebfn n\u00e0y cho th\u1ea5y th\u1ee9 h\u1ea1ng th\u01b0\u01a1ng hi\u1ec7u tr\u00ean s\u00e0n \u0111ang thay \u0111\u1ed5i nhanh ch\u00f3ng, ngay c\u1ea3 \u1edf nh\u1eefng ng\u00e0nh h\u00e0ng v\u1ed1n c\u00f3 m\u1ee9c \u0111\u1ed9 c\u1ea1nh tranh cao.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\ud83d\udc49 <\/span><a href=\"https:\/\/genk.vn\/hang-dien-thoai-dung-top-1-san-tmdt-dang-bi-samsung-rut-ngan-khoang-cach-165261102163041229.chn\"><span style=\"font-weight: 400;\">\u0110\u1ecdc th\u00eam<\/span><\/a><\/p>\n<p><i><span style=\"font-weight: 400;\">Theo GenK<\/span><\/i><\/td>\n<td style=\"width: 43.2874%; height: 309px;\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1777\" src=\"https:\/\/i0.wp.com\/metric.vn\/insights\/wp-content\/uploads\/2026\/11\/kyiv-ukraine-september-21-2025-apple-iphone-17-pro-max-silver-box-and-other-apple-products-on-cardboard-surface-free-photo-177640716591217861906.webp?resize=640%2C427&#038;ssl=1\" alt=\"\" width=\"640\" height=\"427\" srcset=\"https:\/\/i0.wp.com\/metric.vn\/insights\/wp-content\/uploads\/2026\/11\/kyiv-ukraine-september-21-2025-apple-iphone-17-pro-max-silver-box-and-other-apple-products-on-cardboard-surface-free-photo-177640716591217861906.webp?w=640&amp;ssl=1 640w, https:\/\/i0.wp.com\/metric.vn\/insights\/wp-content\/uploads\/2026\/11\/kyiv-ukraine-september-21-2025-apple-iphone-17-pro-max-silver-box-and-other-apple-products-on-cardboard-surface-free-photo-177640716591217861906.webp?resize=300%2C200&amp;ssl=1 300w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/td>\n<\/tr>\n<tr style=\"height: 339px;\">\n<td style=\"width: 56.7126%; height: 339px;\"><span style=\"font-size: 18pt;\"><strong>3. TikTok Shop t\u0103ng tr\u01b0\u1edfng g\u1ea7n 3 l\u1ea7n Shopee, kho\u1ea3ng c\u00e1ch th\u1ecb ph\u1ea7n ch\u1ec9 c\u00f2n 1,7%<br \/>\n<\/strong><\/span><\/p>\n<p><span style=\"font-weight: 400;\">Theo d\u1eef li\u1ec7u Metric, qu\u00fd III\/2026, kho\u1ea3ng c\u00e1ch th\u1ecb ph\u1ea7n gi\u1eefa Shopee v\u00e0 TikTok Shop \u0111\u00e3 thu h\u1eb9p t\u1eeb 14,3% xu\u1ed1ng c\u00f2n 1,7% sau m\u1ed9t n\u0103m. Doanh s\u1ed1 TikTok Shop t\u0103ng 75,9% so v\u1edbi c\u00f9ng k\u1ef3, g\u1ea7n g\u1ea5p 2,9 l\u1ea7n m\u1ee9c t\u0103ng 26,4% c\u1ee7a Shopee.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">D\u00f9 Shopee v\u1eabn gi\u1eef v\u1ecb tr\u00ed d\u1eabn \u0111\u1ea7u, t\u1ed1c \u0111\u1ed9 m\u1edf r\u1ed9ng c\u1ee7a TikTok Shop \u0111ang t\u1ea1o \u00e1p l\u1ef1c c\u1ea1nh tranh \u0111\u00e1ng k\u1ec3. Hai n\u1ec1n t\u1ea3ng ti\u1ebfp t\u1ee5c duy tr\u00ec l\u1ee3i th\u1ebf ri\u00eang, bu\u1ed9c th\u01b0\u01a1ng hi\u1ec7u ph\u1ea3i linh ho\u1ea1t h\u01a1n trong vi\u1ec7c ph\u00e2n b\u1ed5 ngu\u1ed3n l\u1ef1c v\u00e0 l\u1ef1a ch\u1ecdn k\u00eanh b\u00e1n h\u00e0ng.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\ud83d\udc49 <\/span><a href=\"https:\/\/1thegioi.vn\/thuong-mai-dien-tu-cuoc-dua-cang-nong-khi-tiktok-shop-gay-suc-ep-lon-hon-len-shopee-260561.html\"><span style=\"font-weight: 400;\">\u0110\u1ecdc th\u00eam<\/span><\/a><\/p>\n<p><i><span style=\"font-weight: 400;\">Theo M\u1ed9t th\u1ebf gi\u1edbi<\/span><\/i><\/td>\n<td style=\"width: 43.2874%; height: 339px;\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1776\" src=\"https:\/\/i0.wp.com\/metric.vn\/insights\/wp-content\/uploads\/2026\/11\/tmdt9t-10.jpg?resize=740%2C446&#038;ssl=1\" alt=\"\" width=\"740\" height=\"446\" srcset=\"https:\/\/i0.wp.com\/metric.vn\/insights\/wp-content\/uploads\/2026\/11\/tmdt9t-10.jpg?w=1890&amp;ssl=1 1890w, https:\/\/i0.wp.com\/metric.vn\/insights\/wp-content\/uploads\/2026\/11\/tmdt9t-10.jpg?resize=300%2C181&amp;ssl=1 300w, https:\/\/i0.wp.com\/metric.vn\/insights\/wp-content\/uploads\/2026\/11\/tmdt9t-10.jpg?resize=1024%2C618&amp;ssl=1 1024w, https:\/\/i0.wp.com\/metric.vn\/insights\/wp-content\/uploads\/2026\/11\/tmdt9t-10.jpg?resize=768%2C463&amp;ssl=1 768w, https:\/\/i0.wp.com\/metric.vn\/insights\/wp-content\/uploads\/2026\/11\/tmdt9t-10.jpg?resize=1536%2C926&amp;ssl=1 1536w, https:\/\/i0.wp.com\/metric.vn\/insights\/wp-content\/uploads\/2026\/11\/tmdt9t-10.jpg?w=1480&amp;ssl=1 1480w\" sizes=\"auto, (max-width: 740px) 100vw, 740px\" \/><\/td>\n<\/tr>\n<tr style=\"height: 353px;\">\n<td style=\"width: 56.7126%; height: 296px;\"><span style=\"font-size: 18pt;\"><strong>4. Mua h\u00e0ng online ng\u00e0y c\u00e0ng \u0111\u1eaft: Gi\u00e1 tr\u1ecb b\u00ecnh qu\u00e2n m\u1ed7i s\u1ea3n ph\u1ea9m t\u0103ng g\u1ea7n 32%<\/strong><\/span><\/p>\n<p><span style=\"font-weight: 400;\">Theo d\u1eef li\u1ec7u Metric, trong qu\u00fd III\/2026, gi\u00e1 tr\u1ecb b\u00ecnh qu\u00e2n m\u1ed7i s\u1ea3n ph\u1ea9m b\u00e1n ra tr\u00ean 4 s\u00e0n \u0111\u1ea1t kho\u1ea3ng 138.100 \u0111\u1ed3ng, t\u0103ng g\u1ea7n 32% so v\u1edbi c\u00f9ng k\u1ef3 n\u0103m tr\u01b0\u1edbc. \u0110\u00e1ng ch\u00fa \u00fd, nh\u00f3m s\u1ea3n ph\u1ea9m tr\u00ean 1 tri\u1ec7u \u0111\u1ed3ng chi\u1ebfm 19% doanh s\u1ed1, t\u0103ng 4,5 \u0111i\u1ec3m ph\u1ea7n tr\u0103m; trong khi nh\u00f3m d\u01b0\u1edbi 200.000 \u0111\u1ed3ng gi\u1ea3m t\u1ef7 tr\u1ecdng t\u1eeb 50,1% xu\u1ed1ng 42,2%.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Xu h\u01b0\u1edbng n\u00e0y ph\u1ea3n \u00e1nh s\u1ef1 d\u1ecbch chuy\u1ec3n trong c\u01a1 c\u1ea5u chi ti\u00eau tr\u1ef1c tuy\u1ebfn: ng\u01b0\u1eddi mua \u0111ang d\u00e0nh t\u1ef7 tr\u1ecdng ng\u00e2n s\u00e1ch l\u1edbn h\u01a1n cho c\u00e1c s\u1ea3n ph\u1ea9m gi\u00e1 tr\u1ecb cao. Doanh nghi\u1ec7p c\u1ea7n ch\u00fa tr\u1ecdng ph\u00e1t tri\u1ec3n gi\u00e1 tr\u1ecb s\u1ea3n ph\u1ea9m v\u00e0 chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ecbnh gi\u00e1 \u0111\u1ec3 khai th\u00e1c t\u1ed1t h\u01a1n s\u1ee9c mua tr\u00ean s\u00e0n.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\ud83d\udc49 <\/span><a href=\"https:\/\/znews.vn\/mua-hang-online-ngay-cang-ton-tien-post1692632.html\"><span style=\"font-weight: 400;\">\u0110\u1ecdc th\u00eam<\/span><\/a><\/p>\n<p><i><span style=\"font-weight: 400;\">Theo Znews<\/span><\/i><\/td>\n<td style=\"width: 43.2874%; height: 296px;\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1775\" src=\"https:\/\/i0.wp.com\/metric.vn\/insights\/wp-content\/uploads\/2026\/11\/IMGC6816_znews.jpg?resize=740%2C493&#038;ssl=1\" alt=\"\" width=\"740\" height=\"493\" srcset=\"https:\/\/i0.wp.com\/metric.vn\/insights\/wp-content\/uploads\/2026\/11\/IMGC6816_znews.jpg?w=1920&amp;ssl=1 1920w, https:\/\/i0.wp.com\/metric.vn\/insights\/wp-content\/uploads\/2026\/11\/IMGC6816_znews.jpg?resize=300%2C200&amp;ssl=1 300w, https:\/\/i0.wp.com\/metric.vn\/insights\/wp-content\/uploads\/2026\/11\/IMGC6816_znews.jpg?resize=1024%2C683&amp;ssl=1 1024w, https:\/\/i0.wp.com\/metric.vn\/insights\/wp-content\/uploads\/2026\/11\/IMGC6816_znews.jpg?resize=768%2C512&amp;ssl=1 768w, https:\/\/i0.wp.com\/metric.vn\/insights\/wp-content\/uploads\/2026\/11\/IMGC6816_znews.jpg?resize=1536%2C1024&amp;ssl=1 1536w, https:\/\/i0.wp.com\/metric.vn\/insights\/wp-content\/uploads\/2026\/11\/IMGC6816_znews.jpg?w=1480&amp;ssl=1 1480w\" sizes=\"auto, (max-width: 740px) 100vw, 740px\" \/><\/td>\n<\/tr>\n<tr style=\"height: 339px;\">\n<td style=\"width: 56.7126%; height: 339px;\"><span style=\"font-size: 18pt;\"><strong>5. Th\u01b0\u01a1ng hi\u1ec7u c\u00f4ng ngh\u1ec7 \u2018chi\u1ebfm ph\u1ea7n s\u01b0 t\u1eed\u2019 tr\u00ean s\u00e0n TM\u0110T, nh\u01b0ng \u2018gi\u1eef ch\u1ed1t\u2019 \u0111\u01b0\u1ee3c bao l\u00e2u?<br \/>\n<\/strong><\/span><span style=\"font-weight: 400;\">Trong qu\u00fd III\/2026, Apple ti\u1ebfp t\u1ee5c d\u1eabn \u0111\u1ea7u Top 10 th\u01b0\u01a1ng hi\u1ec7u c\u00f3 doanh s\u1ed1 cao nh\u1ea5t tr\u00ean 4 s\u00e0n TM\u0110T v\u1edbi 1.923 t\u1ef7 \u0111\u1ed3ng. Samsung \u0111\u1ee9ng th\u1ee9 hai v\u1edbi 1.631 t\u1ef7 \u0111\u1ed3ng, t\u0103ng 98,7% so v\u1edbi c\u00f9ng k\u1ef3. \u0110\u00e1ng ch\u00fa \u00fd, Vinamilk v\u01b0\u01a1n l\u00ean v\u1ecb tr\u00ed th\u1ee9 ba v\u1edbi 954 t\u1ef7 \u0111\u1ed3ng.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">D\u1eef li\u1ec7u cho th\u1ea5y quy m\u00f4 doanh s\u1ed1 l\u1edbn gi\u00fap c\u00e1c th\u01b0\u01a1ng hi\u1ec7u c\u00f4ng ngh\u1ec7 duy tr\u00ec v\u1ecb tr\u00ed n\u1ed5i b\u1eadt tr\u00ean s\u00e0n, nh\u01b0ng th\u1ee9 h\u1ea1ng kh\u00f4ng \u0111\u01b0\u1ee3c b\u1ea3o \u0111\u1ea3m ch\u1ec9 nh\u1edd s\u1ee9c b\u00e1n hi\u1ec7n t\u1ea1i. Apple \u0111ang ch\u1ecbu \u00e1p l\u1ef1c khi doanh s\u1ed1 gi\u1ea3m 23,35%, trong khi Samsung t\u0103ng t\u1ed1c thu h\u1eb9p kho\u1ea3ng c\u00e1ch xu\u1ed1ng c\u00f2n 292 t\u1ef7 \u0111\u1ed3ng. S\u1ef1 b\u1ee9t ph\u00e1 c\u1ee7a Vinamilk c\u0169ng cho th\u1ea5y c\u1ea1nh tranh trong nh\u00f3m d\u1eabn \u0111\u1ea7u kh\u00f4ng ch\u1ec9 \u0111\u1ebfn t\u1eeb c\u00e1c th\u01b0\u01a1ng hi\u1ec7u c\u00f9ng ng\u00e0nh.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\ud83d\udc49 <\/span><a href=\"https:\/\/1thegioi.vn\/thuong-hieu-cong-nghe-chiem-phan-su-tu-tren-san-tmdt-nhung-giu-chot-duoc-bao-lau-260631.html\"><span style=\"font-weight: 400;\">\u0110\u1ecdc th\u00eam<\/span><\/a><\/p>\n<p><i><span style=\"font-weight: 400;\">Theo M\u1ed9t th\u1ebf gi\u1edbi\u00a0<\/span><\/i><\/td>\n<td style=\"width: 43.2874%; height: 339px;\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1774\" src=\"https:\/\/i0.wp.com\/metric.vn\/insights\/wp-content\/uploads\/2026\/11\/shop-mall-di-dong-viet-livestream-ban-hang-cong-nghe-va-xe-dien-3.jpg?resize=740%2C494&#038;ssl=1\" alt=\"\" width=\"740\" height=\"494\" srcset=\"https:\/\/i0.wp.com\/metric.vn\/insights\/wp-content\/uploads\/2026\/11\/shop-mall-di-dong-viet-livestream-ban-hang-cong-nghe-va-xe-dien-3.jpg?w=1200&amp;ssl=1 1200w, https:\/\/i0.wp.com\/metric.vn\/insights\/wp-content\/uploads\/2026\/11\/shop-mall-di-dong-viet-livestream-ban-hang-cong-nghe-va-xe-dien-3.jpg?resize=300%2C200&amp;ssl=1 300w, https:\/\/i0.wp.com\/metric.vn\/insights\/wp-content\/uploads\/2026\/11\/shop-mall-di-dong-viet-livestream-ban-hang-cong-nghe-va-xe-dien-3.jpg?resize=1024%2C684&amp;ssl=1 1024w, https:\/\/i0.wp.com\/metric.vn\/insights\/wp-content\/uploads\/2026\/11\/shop-mall-di-dong-viet-livestream-ban-hang-cong-nghe-va-xe-dien-3.jpg?resize=768%2C513&amp;ssl=1 768w\" sizes=\"auto, (max-width: 740px) 100vw, 740px\" \/><\/td>\n<\/tr>\n<tr style=\"height: 303px;\">\n<td style=\"width: 56.7126%; height: 194px;\"><\/td>\n<td style=\"width: 43.2874%; height: 194px;\"><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>Th\u1ecb tr\u01b0\u1eddng TM\u0110T \u0111ang b\u01b0\u1edbc v\u00e0o giai \u0111o\u1ea1n c\u1ea1nh tranh s\u00e2u h\u01a1n tr\u00ean c\u1ea3 ba ph\u01b0\u01a1ng di\u1ec7n: n\u1ec1n t\u1ea3ng, th\u01b0\u01a1ng hi\u1ec7u v\u00e0 h\u00e0nh vi ti\u00eau d\u00f9ng. TikTok Shop ti\u1ebfp t\u1ee5c thu h\u1eb9p kho\u1ea3ng c\u00e1ch v\u1edbi Shopee, Shop Mall gia t\u0103ng t\u1ef7 tr\u1ecdng doanh s\u1ed1, trong khi ng\u01b0\u1eddi ti\u00eau d\u00f9ng ng\u00e0y c\u00e0ng chi ti\u00eau nhi\u1ec1u h\u01a1n cho c\u00e1c s\u1ea3n ph\u1ea9m gi\u00e1 tr\u1ecb cao.<\/p>\n<p>V\u1edbi doanh nghi\u1ec7p, t\u0103ng tr\u01b0\u1edfng trong giai \u0111o\u1ea1n t\u1edbi s\u1ebd ph\u1ee5 thu\u1ed9c nhi\u1ec1u h\u01a1n v\u00e0o kh\u1ea3 n\u0103ng x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u, l\u1ef1a ch\u1ecdn \u0111\u00fang k\u00eanh ph\u00e2n ph\u1ed1i v\u00e0 t\u1ed1i \u01b0u danh m\u1ee5c s\u1ea3n ph\u1ea9m theo nhu c\u1ea7u th\u1ef1c t\u1ebf c\u1ee7a th\u1ecb tr\u01b0\u1eddng.<\/p>\n<p><span style=\"font-weight: 400;\">D\u1eef li\u1ec7u TM\u0110T trong c\u00e1c b\u00e0i b\u00e1o \u0111\u01b0\u1ee3c tr\u00edch xu\u1ea5t t\u1eeb Metric Analytics, vui l\u00f2ng d\u1eabn ngu\u1ed3n s\u1ed1 li\u1ec7u khi s\u1eed d\u1ee5ng. B\u1ea1n c\u0169ng c\u00f3 th\u1ec3 t\u00ecm ki\u1ebfm kh\u00f4ng gi\u1edbi h\u1ea1n d\u1eef li\u1ec7u ng\u00e0nh h\u00e0ng, th\u01b0\u01a1ng hi\u1ec7u, s\u1ea3n ph\u1ea9m, ph\u00e2n kh\u00fac gi\u00e1 c\u1ee7a ri\u00eang m\u00ecnh khi tr\u1ea3i nghi\u1ec7m c\u00f4ng c\u1ee5 data n\u00e0y c\u1ee7a Metric.<\/span><\/p>\n<p style=\"text-align: center;\"><a class=\"mt-btn mt-btn--primary\" style=\"display: inline-block; box-sizing: border-box; min-width: 250px; padding: 17px 32px; margin: 0 0 12px 0; border: 1px solid #E85A14; border-radius: 6px; background-color: #e85a14; color: #ffffff !important; font-size: 17px; font-weight: bold; line-height: 18px; text-align: center; text-decoration: none !important; box-shadow: none !important; background-image: none !important;\" href=\"https:\/\/metric.vn\/?t=Free+7+ng%C3%A0y+tr%E1%BA%A3i+nghi%E1%BB%87m+m%E1%BB%8Di+data+E-commerce&amp;b=%C4%90%C4%83ng+k%C3%BD+tr%E1%BA%A3i+nghi%E1%BB%87m&amp;utm_source=email&amp;utm_medium=email&amp;utm_campaign=remarketing&amp;utm_content=w3t3#trial-form\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #ffffff !important; text-decoration: none !important;\">FREE 7 NG\u00c0Y TR\u1ea2I NGHI\u1ec6M M\u1eccI D\u1eee LI\u1ec6U ECOMMERCE<\/span><\/a><\/p>\n<p>&nbsp;<\/p>\n<blockquote><p><strong><em>V\u1ec1 Metric.vn<\/em><\/strong><\/p>\n<p><em>C\u00f4ng ty C\u1ed5 ph\u1ea7n Khoa h\u1ecdc D\u1eef li\u1ec7u (Metric) l\u00e0 \u0111\u01a1n v\u1ecb cung c\u1ea5p n\u1ec1n t\u1ea3ng t\u1ed5ng h\u1ee3p v\u00e0 khai th\u00e1c d\u1eef li\u1ec7u th\u00f4ng minh, \u1ee9ng d\u1ee5ng c\u00f4ng ngh\u1ec7 Big Data &amp; AI \u0111\u1ec3 cung c\u1ea5p c\u00e1c gi\u1ea3i ph\u00e1p Market Intelligence v\u00e0 Business Intelligence.<\/em><\/p>\n<p><em>Metric hi\u1ec7n \u0111ang h\u1ed7 tr\u1ee3 h\u01a1n 1.500 doanh nghi\u1ec7p h\u00e0ng \u0111\u1ea7u Vi\u1ec7t Nam, \u0111\u1eb7t m\u1ee5c ti\u00eau ch\u1ea1m m\u1ed1c 10.000 doanh nghi\u1ec7p v\u00e0o n\u0103m 2030 v\u00e0 ti\u1ebfp t\u1ee5c kh\u1eb3ng \u0111\u1ecbnh v\u1ecb th\u1ebf l\u00e0 \u0111\u1ed1i t\u00e1c chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a c\u00e1c t\u1ed5 ch\u1ee9c uy t\u00edn nh\u01b0 Hi\u1ec7p h\u1ed9i Th\u01b0\u01a1ng m\u1ea1i \u0110i\u1ec7n t\u1eed Vi\u1ec7t Nam (VECOM), C\u1ee5c Ph\u00e1t tri\u1ec3n Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed &amp; Kinh t\u1ebf s\u1ed1 (B\u1ed9 C\u00f4ng Th\u01b0\u01a1ng), c\u00e1c n\u1ec1n t\u1ea3ng TM\u0110T h\u00e0ng \u0111\u1ea7u.<\/em><\/p>\n<ul>\n<li><em>Website:<a href=\"https:\/\/www.metric.vn\/\" target=\"_blank\" rel=\"noopener\">\u00a0www.metric.vn<\/a><\/em><\/li>\n<li><em>Email:\u00a0info@metric.vn<\/em><\/li>\n<li><em>Phone Number: 0338 062 221<\/em><\/li>\n<\/ul>\n<p>&nbsp;<\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>Th\u1ecb tr\u01b0\u1eddng TM\u0110T Vi\u1ec7t Nam ti\u1ebfp t\u1ee5c ghi nh\u1eadn nhi\u1ec1u chuy\u1ec3n \u0111\u1ed9ng \u0111\u00e1ng ch\u00fa \u00fd trong qu\u00fd III\/2026. Cu\u1ed9c \u0111ua gi\u1eefa Shopee v\u00e0 TikTok Shop ng\u00e0y&#46;&#46;&#46;<\/p>\n","protected":false},"author":1,"featured_media":1779,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3],"tags":[],"class_list":["post-1773","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-metric"],"aioseo_notices":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Shop Mall chi\u1ebfm g\u1ea7n 37% doanh s\u1ed1, Samsung \u00e1p s\u00e1t Apple<\/title>\n<meta name=\"description\" content=\"Cu\u1ed9c \u0111ua gi\u1eefa Shopee v\u00e0 TikTok Shop ng\u00e0y c\u00e0ng s\u00edt sao, gian h\u00e0ng ch\u00ednh h\u00e3ng d\u1ea7n gia t\u0103ng s\u1ee9c \u1ea3nh h\u01b0\u1edfng v\u1edbi ng\u01b0\u1eddi mua.\" \/>\n<meta name=\"robots\" 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