{"id":2954,"date":"2022-10-15T11:13:56","date_gmt":"2022-10-15T04:13:56","guid":{"rendered":"https:\/\/metric.vn\/blog\/?p=2954"},"modified":"2022-10-15T11:13:58","modified_gmt":"2022-10-15T04:13:58","slug":"doanh-thu-tiktok-shop-tiep-tuc-tang-truong-gap-4-lan-tiki-va-co-the-de-doa-2-ong-lon-lazada-va-shopee","status":"publish","type":"post","link":"https:\/\/metric.vn\/blog\/doanh-thu-tiktok-shop-tiep-tuc-tang-truong-gap-4-lan-tiki-va-co-the-de-doa-2-ong-lon-lazada-va-shopee\/","title":{"rendered":"Doanh thu Tiktok Shop ti\u1ebfp t\u1ee5c t\u0103ng tr\u01b0\u1edfng g\u1ea5p 4 l\u1ea7n Tiki v\u00e0 c\u00f3 th\u1ec3 \u0111e do\u1ea1 2 \u00f4ng l\u1edbn Lazada v\u00e0 Shopee?"},"content":{"rendered":"\n

L\u00e0 \u1ee9ng d\u1ee5ng c\u00f3 l\u01b0\u1ee3ng t\u1ea3i xu\u1ed1ng nhi\u1ec1u nh\u1ea5t trong n\u0103m 2021, TikTok nhanh ch\u00f3ng c\u00f3 \u0111\u01b0\u1ee3c h\u01a1n 1 t\u1ef7 ng\u01b0\u1eddi d\u00f9ng tr\u00ean to\u00e0n th\u1ebf gi\u1edbi. Trong 1 n\u0103m v\u1eeba qua, TikTok ch\u00ednh th\u1ee9c ra m\u1eaft gi\u1ea3i ph\u00e1p th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed (e-commerce) TikTok Shop t\u1ea1i th\u1ecb tr\u01b0\u1eddng Vi\u1ec7t Nam v\u00e0 \u0111\u00e3 t\u0103ng tr\u01b0\u1edfng doanh s\u1ed1 ch\u00f3ng m\u1eb7t ch\u1ec9 trong v\u00f2ng 6 th\u00e1ng v\u1eeba qua.<\/p>\n\n\n\n

Theo s\u1ed1 li\u1ec7u TM\u0110T th\u1ed1ng k\u00ea c\u1ee7a Metric.vn, M\u1ee9c doanh thu trong 1 th\u00e1ng c\u1ee7a Tiktok Shop hi\u1ec7n t\u1ea1i \u0111\u00e3 t\u01b0\u01a1ng \u0111\u01b0\u01a1ng 80% doanh thu c\u00f9ng k\u00ec c\u1ee7a Lazada v\u00e0 g\u1ea5p 4 l\u1ea7n doanh thu c\u1ee7a Tiki. S\u1ed1 li\u1ec7u t\u1eeb ng\u00e0y 13\/9\/2022 – 12\/10\/2022 t\u1eeb Metric, ch\u1ec9 trong 30 ng\u00e0y Tiktok Shop \u0111\u1ea1t doanh thu 1655 t\u1ef7 \u0111\u1ed3ng, v\u1edbi 14 tri\u1ec7u s\u1ea3n ph\u1ea9m \u0111\u00e3 b\u00e1n ra v\u00e0 c\u00f3 h\u01a1n 30.000 nh\u00e0 b\u00e1n h\u00e0ng tham gia th\u1ecb tr\u01b0\u1eddng. <\/p>\n\n\n\n

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 Ngu\u1ed3n s\u1ed1 li\u1ec7u: Metric.vn<\/em><\/p>\n\n\n\n

M\u1ee9c doanh thu t\u0103ng tr\u01b0\u1edfng kh\u1ee7ng khi\u1ebfp c\u1ee7a Tiktok Shop \u0111\u00e3 \u0111\u01b0a n\u1ec1n t\u1ea3ng n\u00e0y v\u01b0\u1ee3t qua c\u00e1c \u0111\u1ed1i th\u1ee7 nh\u01b0 Tiki, Sendo \u0111\u1ec3 v\u01b0\u01a1n l\u00ean \u0111\u1ee9ng th\u1ee9 3 t\u1ea1i th\u1ecb tr\u01b0\u1eddng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed Vi\u1ec7t Nam ch\u1ec9 trong 6 th\u00e1ng k\u1ec3 t\u1eeb khi ra m\u1eaft. \u0110\u00e2y l\u00e0 c\u00e1c con s\u1ed1 \u1ea5n t\u01b0\u1ee3ng m\u00e0 nh\u1eefng s\u00e0n TM\u0110T kh\u00e1c ph\u1ea3i m\u1ea5t nhi\u1ec1u n\u0103m m\u1edbi x\u00e2y d\u1ef1ng \u0111\u01b0\u1ee3c.<\/p>\n\n\n\n

Trung b\u00ecnh m\u1ed7i ng\u00e0y Tiktok Shop \u0111\u1ea1t m\u1ee9c doanh thu 55 t\u1ef7 \u0111\u1ed3ng v\u00e0 460 ngh\u00ecn s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c b\u00e1n ra. Gi\u00e1 tr\u1ecb trung b\u00ecnh m\u1ed7i s\u1ea3n ph\u1ea9m tr\u00ean Tiktok Shop l\u00e0 120 ngh\u00ecn \u0111\u1ed3ng\/s\u1ea3n ph\u1ea9m. T\u1ea1i Lazada l\u00e0 130.000 \u0111\u1ed3ng\/s\u1ea3n ph\u1ea9m, Shopee l\u00e0 90.500 \u0111\u1ed3ng\/s\u1ea3n ph\u1ea9m v\u00e0 Tiki c\u00f3 m\u1ee9c cao nh\u1ea5t l\u00e0 275.000 \u0111\u1ed3ng\/s\u1ea3n ph\u1ea9m<\/p>\n\n\n\n

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 Ngu\u1ed3n s\u1ed1 li\u1ec7u: Metric.vn<\/em><\/p>\n\n\n\n

Ph\u00e2n kh\u00fac gi\u00e1 100.000\u0111 \u2013 200.000\u0111 \u0111em l\u1ea1i m\u1ee9c doanh thu v\u01b0\u1ee3t tr\u1ed9i cho c\u00e1c nh\u00e0 b\u00e1n tr\u00ean s\u00e0n Tiktok Shop. Con s\u1ed1 n\u00e0y chi\u1ebfm 39% v\u1edbi 647 t\u1ef7 \u0111\u1ed3ng trong 1 th\u00e1ng. Tuy nhi\u00ean ph\u00e2n kh\u00fac gi\u00e1 50.000\u0111 \u2013 100.000\u0111 m\u1edbi l\u00e0 ph\u00e2n kh\u00fac d\u1ec5 \u201cch\u1ed1t \u0111\u01a1n\u201d nh\u1ea5t tr\u00ean s\u00e0n Tiktok Shop. Con s\u1ed1 n\u00e0y chi\u1ebfm 35% v\u1edbi g\u1ea7n 5 tri\u1ec7u s\u1ea3n ph\u1ea9m b\u00e1n ra trong 1 th\u00e1ng.<\/p>\n\n\n\n

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 Ngu\u1ed3n s\u1ed1 li\u1ec7u: Metric.vn<\/em><\/p>\n\n\n\n

C\u00e1c ng\u00e0nh h\u00e0ng c\u00f3 doanh thu cao nh\u1ea5t tr\u00ean s\u00e0n Tiktok Shop l\u00e0 L\u00e0m \u0111\u1eb9p, Th\u1eddi trang n\u1eef, B\u00e1ch ho\u00e1 \u2013 Th\u1ef1c ph\u1ea9m, Gi\u00e0y d\u00e9p n\u1eef. 10 shop c\u00f3 doanh thu cao nh\u1ea5t tr\u00ean Tiktok Shop chi\u1ebfm 5.1% doanh thu to\u00e0n s\u00e0n t\u01b0\u01a1ng \u0111\u01b0\u01a1ng 84.4 t\u1ef7 \u0111\u1ed3ng trong 30 ng\u00e0y. T\u1ec9 l\u1ec7 n\u00e0y cho th\u1ea5y th\u1ecb tr\u01b0\u1eddng TM\u0110T n\u00e0y c\u00f2n ti\u1ec1m n\u0103ng cho c\u00e1c nh\u00e0 b\u00e1n h\u00e0ng m\u1edbi tham gia khi ch\u01b0a c\u00f3 \u0111\u1ed1i th\u1ee7 th\u1ef1c s\u1ef1 chi\u1ebfm l\u0129nh th\u1ecb tr\u01b0\u1eddng.<\/p>\n\n\n\n

C\u00f3 r\u1ea5t nhi\u1ec1u th\u01b0\u01a1ng hi\u1ec7u l\u1edbn c\u1ee7a \u0111a d\u1ea1ng c\u00e1c ng\u00e0nh h\u00e0ng \u0111\u00e3 tham gia b\u00e1n tr\u00ean s\u00e0n Tiktok Shop. C\u00e1c th\u01b0\u01a1ng hi\u1ec7u d\u1ec5 th\u1ea5y ph\u1ea7n l\u1edbn thu\u1ed9c ng\u00e0nh h\u00e0ng L\u00e0m \u0111\u1eb9p, Th\u1eddi trang n\u1eef, Th\u1eddi trang nam, \u0110i\u1ec7n gia d\u1ee5ng, B\u00e1ch ho\u00e1 \u2013 Th\u1ef1c ph\u1ea9m.<\/p>\n\n\n\n

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 Ngu\u1ed3n s\u1ed1 li\u1ec7u: Metric.vn<\/em><\/p>\n\n\n\n

Bi\u1ec3u \u0111\u1ed3 th\u01b0\u01a1ng hi\u1ec7u t\u1eeb Metric cho th\u1ea5y quy m\u00f4 doanh s\u1ed1 c\u1ee7a ng\u00e0nh Th\u1eddi trang v\u00e0 L\u00e0m \u0111\u1eb9p \u0111ang chi\u1ebfm t\u1ef7 l\u1ec7 v\u01b0\u1ee3t tr\u1ed9i, x\u1ebfp ngay sau \u0111\u00f3 l\u00e0 c\u00e1c th\u01b0\u01a1ng hi\u1ec7u v\u1ec1 \u0110i\u1ec7n gia d\u1ee5ng v\u00e0 c\u00e1c ng\u00e0nh h\u00e0ng kh\u00e1c.<\/p>\n\n\n\n

Th\u00f4ng qua n\u1ec1n t\u1ea3ng e-commerce m\u1edbi n\u00e0y, TikTok Shop hi\u1ec7n \u0111ang l\u00e0 th\u1ecb tr\u01b0\u1eddng r\u1ea5t m\u00e0u m\u1ee1 v\u00e0 s\u1ebd m\u1edf ra nhi\u1ec1u c\u01a1 h\u1ed9i kinh doanh cho c\u00e1c doanh nghi\u1ec7p, \u0111\u1eb7c bi\u1ec7t l\u00e0 c\u00e1c doanh nghi\u1ec7p v\u1eeba v\u00e0 nh\u1ecf \u0111ang ti\u1ebfp c\u1eadn th\u1ecb tr\u01b0\u1eddng. <\/p>\n","protected":false},"excerpt":{"rendered":"

L\u00e0 \u1ee9ng d\u1ee5ng c\u00f3 l\u01b0\u1ee3ng t\u1ea3i xu\u1ed1ng nhi\u1ec1u nh\u1ea5t trong n\u0103m 2021, TikTok nhanh ch\u00f3ng…<\/p>\n","protected":false},"author":3,"featured_media":2955,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[174],"tags":[],"_links":{"self":[{"href":"https:\/\/metric.vn\/blog\/wp-json\/wp\/v2\/posts\/2954"}],"collection":[{"href":"https:\/\/metric.vn\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/metric.vn\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/metric.vn\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/metric.vn\/blog\/wp-json\/wp\/v2\/comments?post=2954"}],"version-history":[{"count":1,"href":"https:\/\/metric.vn\/blog\/wp-json\/wp\/v2\/posts\/2954\/revisions"}],"predecessor-version":[{"id":2957,"href":"https:\/\/metric.vn\/blog\/wp-json\/wp\/v2\/posts\/2954\/revisions\/2957"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/metric.vn\/blog\/wp-json\/wp\/v2\/media\/2955"}],"wp:attachment":[{"href":"https:\/\/metric.vn\/blog\/wp-json\/wp\/v2\/media?parent=2954"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/metric.vn\/blog\/wp-json\/wp\/v2\/categories?post=2954"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/metric.vn\/blog\/wp-json\/wp\/v2\/tags?post=2954"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}